HOME ABOUT FAQ SHOP CONTACT HOME

Macro Monday - 162

It's Monday, so it's Macro Time! 


 Prank Dedication





lol



 Be afraid.


I know what face.











This might be my favourite ever.


So true.



Lets




 So true.






Worth a read, I promise.



All the feels. 

Have a great week!

Fashion Friday: Thinking Pink

Getting girly up in here, with our favourite inspiration in the form of all things pink! 


These totally dreamy shoes.



Gorgeous girly swimsuit



These dreamy shoes



This amazing party dress.


Anything Flamingos!



 This gorgeous bag


Amazing Knits!


Amazing sun parasol



Simple Maxi dress.



Amazing cosy knit!

Have a lovely weekend kittens!

Perfect Songs To Get Over it!

It’s dreadfully difficult to put our most personal feelings into words, especially when those feelings are that of heartache. Luckily, music is a universal language and there are plenty of talented artists and lyricists to do it for us. Because (if you didn’t know) it’s 2015, there is probably literally a song for every emotion. I have compiled a list of 8 songs that perfectly capture my emotions during the “Recovery Phase”. Not only do these songs have lyrics that speak to the wounded spirit, but their peppy tempos and catchy melodies are guaranteed to get you pumped about moving on.


1. “Gone Gone Gone (Done Moved On)” by Robert Plant & Allison Krauss

The perfect speed-off-into-the-sunset-with-the-windows-rolled-down song. Put on your shades, take down your hair (if applicable), and put the top down (also if applicable – we can’t all drive pink Corvette convertibles, Barbie). Alternatively, play this in the scene of your autobiographical movie in which you triumphantly strut your stuff in front of the person who hurt your twisted little heart.

Notable lyrics: Some sunny day, baby, when everything seems okay, baby, you’ll wake up and find that you’re alone ‘cause I’ll be gone.


2. “DONE.” By The Band Perry

When you’ve finally decided it’s best clear a toxic presence from your life, this is your jam. No one delivers lighthearted spite quite like Kimberly Perry.

Notable lyrics: You’ve been wearing that crown and tearing me down, it’s been awhile since you treated me right. You strung me along for far too long ‘cause I never gave up the fight until now.


3. “Tonight I’m Getting Over You” by Carly Rae Jepsen

Pump this through your headphones or speakers as you dance around your house in your underwear, or better yet, on your way to dance the night away with your best friends. Get those endorphins flowing, child. 

Notable lyrics: We’re not lovers, but more than friends. Put a flame to every single word you ever said. No more cryin’ to get me through. I’ll keep dancing ‘til the morning with somebody new.


4. “Nodding Off” by Wavves ft. Best Coast

t’s funny, I originally had Chris Brown’s “Deuces” in this spot, but then I decided that this song was obviously much better. This surf rock group’s music has the unfailing ability to take a sad song and make it better, as it were. Also, Bethany Cosentino of Best Coast is definitely among my Top 10 Girl Crushes.

Notable lyrics: Don’t call me friend; I’m not your friend. Don’t call me nothin’ at all. I stopped waiting for your call.



5. “Little Black Dress” by Sara Bareilles

This is one of many personally applicable songs on Sara’s album, The Blessed Unrest. Actually stop what you’re doing right now and purchase the entire thing. You can finish reading this afterwards. Hello?! Go.

Notable lyrics: You came, lifted me up, but then you dropped a hurricane. Now I’m fighting to find the ground again. To steady my feet, get up off my knees, and just remember that I am more than just somebody’s puppet. I can find the cord and then I’ll cut it. 



6. “How To Hide Your Feelings” by Man Overboard

Please succumb to the not-even-guilty pleasure that is pop punk. Air guitar and drum performances are not required, but are highly recommended.

Notable lyrics: I am leaving unexpectedly before I got to show you how months go by and I only feel worse. Try to forget the ones who forgot you first. And you don’t need him and she don’t need you. Gotta stop hanging around because the waiting hurts.

 
7. “Ready To Start” by Arcade Fire

I was having a particularly rough patch in the romance department a few months ago, and while spilling my guts and receiving advice from a good friend in the middle of a busy casino, this song came on over the speakers. It was as if the indie gods were answering all the burning (hah, because Arcade Fire) questions in my heart. Watch the video for extra good feels.

Notable lyrics: And I guess I’ll just begin again. You say, “Can we still be friends?” If I was scared, I would. If I was bored, you know I would. And if I was yours, but I’m not.


8. “Your Biggest Mistake” by Ellie Goulding

I suggest you take a brisk walk with this song as your soundtrack. Warning: your mood may improve dramatically.

Notable lyrics: It’s a shame you don’t know what you’re running from. Would your bones have to break and your lights turn off? Would it take the end of time to hear your heart’s false start? …And of all the things you never explained, you know this is your biggest mistake. 


















Macro Monday: 161!

Well if you're in the UK like us, you might well be nursing a Bank Holiday hangover! However, take 30% off at Wonderland Clothing with code BANK

But lets get our Macro on yes?


All been there. 


 We like your thinking.



Mothballs and Amazon!



Wanna go where he is going.



Amazing



Burnnnnn




 NEVER STOPS BEING WEIRD/FUNNY

 The struggle is real.


Me.




 Aw


 haha


 I am agreeing


haha



 Animal Crossing getting real.


lol



aw 

Have a good week guys!

Advertising On Blogs: Tips For A Small Business!

As a business, especially when starting out advertising on blogs can be a perfect way to start, as budgets can be much  smaller - here our tips on how to successfully advertise your small business on blogs! 

Find The Right Blogs!

It’s vital that you pick the right fashion blog(s) to advertise on. (Or whichever niche your brand falls into)  You need to pick ones that promote the style of clothing (and or product)  that you want to work with as well as ones that reflects your own business ethos. Whether you choose to focus your advertising on one single blog or spread yourself over a few is of course up to you, however it is always vital to make sure the blogs you select can offer you the kind of potential customers you want. If you’re out of sync with what the readers of that blog are looking for you’ll be wasting everyone’s time! It goes both ways too as bloggers want to make sure they are offering their readers relevant links and content. 

It does seems to me that some businesses expect that they can whack an advert on a highly trafficked blog and that enquiries will just start rolling in. Sorry but it’s a little bit more complicated than that! Be targeted with your advertising and you’ll reap the rewards. Look into your niche! 


Make Sure Your Site Suits!

This one is pretty simple! When Wonderland first started out we lacked a slight direction, so when it came to advertising it was a mixed bag. Since having the tag line 'It's always Summer somewhere' and having a more festival/boho vibe our branding changed, and therefore people came to our site knowing what to expect. If your advert doesn't reflect your product then chances are, sales will be lower. 

Make Sure The Price Is Right

There is no standard pricing structure across all blogs, the all their own prices by what they judge their blog real estate to be worth. Generally the more traffic a blog receives the more expensive the adverts. However it’s not all about being the biggest. As we’ve already determined, a small targeted audience can be much more beneficial than a huge one that doesn’t necessarily identify with what you do. A newer blog might attract a very specific niche of readers, and one that you’d like to be booking. Don’t be afraid to ask for Media Packs fom a selection of  bloggers and compare prices/stats/readership to make sure you can determine which is the right choice for you.


Set Your Own Goals!

Before you start to advertise you should set yourself targets or goals in order to determine what you would like to get out of your investment. It sounds simple and obvious but only then will you be able to look at the results objectively and decide if the advertising is working for you.
Maybe you want to get 10 sales a month, or more hits, o a relationship with the blogger? Write these down and refer back to them when it comes to deciding whether to renew.

Banner Ads or Sponsored Posts

Most blogs offer a selection of banner ads (priced according to location and size) as well as sponsored posts. These articles are usually written by the blogger from information you provide them about your business. Both options will send traffic to your site but potentially in different ways. When I look at the number of clicks my banner ads get vs the sponsored posts they are not miles apart, however the traffic sent through a banner ad is usually spread out whereas the traffic from a sponsored post is condensed into one or two days. 


Stand Out!

If you choose the banner advert option it’s important to make yours stand out from the competition. It sounds obvious but if all the other ads on the site are very blue in colour, for example, try making yours bright red! There are often trends in popular types of images/editing/fonts/colours so when it comes to designing your advert make sure it is as unique as possible as well as a strong representation of you and what you do.  Be sure to make it very obvious what it is you do with the image that you choose. If you’re a company that specialises in prom dresses for example don’t have an image of a pair of shorts. It may be a beautiful photograph but customers who just glance at the ads may not realise what you specialise in  and if they’re on the look out for a prom dres they may pass you by.

Change it up!

If you feel your advert isn’t working, or it’s been the same for a while and your clicks are going down, ask the blogger if its OK to change the graphic. I would assume that this wouldn’t be too much of a problem as long as you’re not asking to change it ever other day of course! If this is something you think you might like to try, ask if this is possible before you book the ad just to make sure it’s an option.

Give It Time!

Generally blogs will give you options to book ads monthly but for longer periods of time they will incentivise you with a discount for paying for it all up front. Often one month alone is not really enough time to make a judement on if something is working or not. Readers will rarely click on an ad the first time they see it, but if the graphic piques their interest, they are more likely to click it the third, fourth or fifth time they notice it. If this doesn’t happen for you then try changing the graphic or rebook with a different advert option.

I hope this gives you some food for thought!